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There are TONS of ingredients in cosmetics that are toxic, carcinogenic, linked to disease and birth defects.  Here is our list of the DIRTY DOZEN.  These are 12 dirty ingredients that are common in conventional skincare and makeup.  This is by no means a comprehensive list but it's a great place to start.

You are your biggest advocate and we always encourage you to research the ingredients of the products that you are using.  Contact the manufacturers or retailer if you have any questions regarding the ingredients.

Click on any of the ingredients to be linked to more info.



Yes, that petroleum.  Vaseline, lip balm, foundation, it’s every where.  Petroleum is a by product of oil and comes with a slew of side effects it’s a known carcinogen, endocrine disruptor (i.e. messes with your hormones) and causes organ toxicity.



Who doesn't want to smell good?  We all do, unfortuanlty, in cosmetics fragrance is the code word for thousands of chemicals. Manufacturers do not have to disclose what their fragrance consists of as it is considered a trade secret. As it is considered a trade secret.  Substances and into your products.



This includes Octinoxate and Homosalate.  Synthetic sunscreens are known or suspected to cause endocrine disruptions, allergies developmental issues, and organ system toxicity. It is claimed that some synthetic sunscreens are safe and very low concentrations but it is best to avoid and stick to mineral based sun protectants like zinc oxide and titanium dioxide.



This foaming agent is widely used in and shampoos. It alters the skin structure allowing other chemicals to more easily absorbed into your body.



Yes, there may be formaldehyde in your cosmetics. It sneaks in under many different names including, Formalin, Urea, Diazolidinyl Urea and Imidazolidinyl Urea.  It is a known carcinogen, toxin and allergen.



Parabens are preservatives that are an endocrine disruptor.  This means that they can cause cancer, birth defects and reproductive issues.



Use as foaming agents these compounds are carcinogenic.



Phthalates are used a carrier for synthetic fragrance. They are an endocrine disruptor and can cause reproductive toxicity.



Found in hair dye this is a highly toxic substance that is carcinogenic.



PEGs are petroleum based and are commonly used as a thickener in cosmetics.  They are carcinogens and toxic to the nervous system.



A petroleum based preservative that is a suspected carcinogen and endocrine disruptor.  It is also in jet fuel and many foods including Frosted Mini Wheats.



Used to alter the color of formulas these are another petroleum based ingredient.  They are a common skin irritant and allergen.